
It must have been my 10th CTIA. This time I was there with a lot of other Sparksters and a lot of our clients which made it really busy but very exciting. We even threw a late night “Last Call” drinks party to get everyone together at cheezy Cleopatra’s Barge at Ceasar’s Palace.
These events are great for PR people because we get to really support our executives who are promoting the latest thing AND are able to put lots of names to faces, which is more and more impt these days. Oh, and there are open bar parties which keeps things lively. Opera rocked it this year at the Wet Republic, an airy cocktail lounge by all the pools at MGM Grand. Great DJ, good drinks and tasty bits, and comfy deckchairs and couches to relax into for jolly chatter with whomever was around you. Nice people and had a great time hanging with old colleague Rick Loughery and reminiscing about our days working on the Skype acount together and talking mobile PR shop.
The big news theme was around mobile application stores. Miscrosoft and RIM announced theirs, as expected, and someone told me Samsung launched two! Finally, apps are going mainstream. It should become less and less difficult to tell the app story now which is quite a relief to me.
The Palm Pre and Google Android phones did not make news but remained big topics of speculation. Of course, all things mobile-y from Apple were referenced ad nauseum. I think the Apple WWDC will actually be a giant event, sell out earlier, and draw more attention than ever this year. This is the only place to see Apple’s direct participation in the industry, which is such a shame. I wish it wasn’t such a closed party all the time. It is frickin’ $1,300 to go so not sure it will be happening for me, even though most of my clients have apps here. Maybe we can work something out. TBD.
Still enjoying my Day One iPhone, but the battery problem sucks more and more. It is impossible to attend a trade show and stay constantly connected without needed to recharge by 1:30pm. This is bad. According to this review in PC World, the Pre will have a removable battery, and a few other tricks that iPhone does not have. Wonder if I will wander?
Once the 3 day event was done, my best friend growing up @drgooey got me hooked up with her masseuse friend David at Encore, the newish Steve Wynn hotel. Now this was a good $150 spent! The spa is amazingly beautiful, spacious and luxely decorated for maximum rejuvenation. Powerful steam room, lots of lounging areas with iced cucumber water on tap everywhere. The ladies there wore bathing suits in the hot tub, which was a drag. Uppity chicks.
Then Gooey picked me up in her truck with 6 little beige doggies packed in. Screaming at me in the Limo line at the Venetian to “Come ON!” and all the weekenders (mostly Europeans it seemed) stopping and starting at the commotion. She whisked me off to the town’s outskirts where she lives on an amazing compound called Cactus Joe’s– a nursery for palm trees, all kinds of cactus & other succulents, lots of pottery and colorful ceramic garden decorations. We had a little bday party for one of her friends and enjoyed relaxed conversation. Not a bad way to end Vegas. I think I’ll be back!